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Belgian motorbike market made 4.6 percent more sales y/y in August

The Belgian motor market has seen an increase of 4.6 percent over last August. In total, 2266 new motorcycles were sold in the last month, almost 100 more than in August 2021. With these positive figures, the Belgian motorcycle market breaks with the trend of declining sales in recent months. Nevertheless, last month can not ensure that the sales figures of 2022 so far come in the plus. In 2022, the Belgian motorcycle market will still see a decline of more than five percent.

Sales figures August 2022

As in the Dutch motorcycle market, BMW is also doing good business in Belgium. The German brand sold 285 motorcycles in August, almost 28 percent more than in August 2021. With a market share of over twelve percent, BMW remains narrowly ahead of Honda, which managed to sell 270 motorcycles. This equates to a market share of just under twelve percent. However, Honda delivered a good seven percent compared to August 2021. The top three is complete with Piaggio. The Italians have a ten percent market share, which amounts to 230 sales. Piaggio does not often take a top three listing, which is also shown by the significant increase of 28.5 percent compared to August 2021.
Within the top ten, Kymco is also doing good business, with an increase of 102%!) percent. Despite this significant increase, the number of sales remains at a modest 95 units.

Sales figures 2022 so far

Despite BMW’s better sales figures last August, Honda manages to maintain the market leadership. In the past eight months, Honda sold 2711 motorcycles, an increase of three percent compared to last year. BMW follows quite a distance with 2486 motorcycles. Despite the positive figures of August, however, the sales figures do not come in the plus. BMW sold almost seventeen percent less than in the first eight months of 2021. The top three will be completed by Yamaha with 2040 motorcycles, a good six percent less than last year.

Top-10 motorcycle market Belgium August 2022

Brand number Plus / min
01. BMW 285 + 27,8%
02. Honda 270 – 7.2%
03. Piaggio 230 + 28,5%
04. Yamaha 187 – 28.6%
05. Kawasaki 124 – 29.6%
06. KTM 122 – 2.4%
07. Triumph 97 – 4.9%
08. Kymco 95 + 102,1%
09. Harley-Davidson 76 – 21,7%
10. Ducati 75 + 47,1%

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